REDEFINING THE LUXURY TENTED CAMP
Luxury
Social Strategy
Brand Advertising
Life and Nature Intersect at Punta Mita, Mexico.
Work | Naviva®
Uniting sustainability and luxury hospitality, Naviva®, a Four Seasons Resort, redefines the ultimate tent camping experience in its first adults-only, all-inclusive resort. Featuring 15 remote cliffside suites surrounded by 48 acres of forest in Punta Mita, Blodwen Audrey shares the story of an immersive nature-first glamping getaway through a series of films as part of an extensive digital campaign. The story brings together the project’s collaborators from Luxury Frontiers and the Naviva® team, who have a shared philosophy of fostering human connection through biophilic design, allowing guests to connect with nature, each other, and most importantly, themselves.
The campaign consisted of 6 short and long-form videos featuring Luxury Frontiers and the Naviva® team sharing their inspiration and design concept for this one-of-a-kind development. The films were shared across YouTube, Facebook, Instagram and the brand’s website through organic posts and paid media.

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